In late 2010 on the back of a advertising

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In late 2010 � on the back of a advertising campaign that incorporated a call of duty Chrysler Jeep and a zombie-infested viral web site � call of responsibility: Black Ops sold over 5.6 million units in 24 hours and grossed $1 billion in a month and a half of. Activision would ultimately unveil follow-up Black Ops II on TNT in the course of the may just 1, 2012 NBA playoffs. Displaying off the sport�s futuristic environment, the trailer helped the title set a brand new Amazon pre-order file and has now been seen over 32 million instances on YouTube. To assist in steering the futuristic atmosphere faraway from the realm of sci-fi, Activision also produced three videos starring controversial U.S. Navy figure Oliver North. The writer moreover worked with corporations 72andSunny and AntFarm on a pair of temporary teasers and even a full-size movie. Plus, the campaign boasted a strong cell aspect and even a are living-action advert presenting Robert Downey Jr. Black Ops II grossed $1 billion in 15 days, accomplishing the determine faster than 2009 blockbuster Avatar.

  1. Grand Theft Auto V (2013)